A focused starting point for pet brands, importers and distributors developing private-label pet food, treats and nutritional supplements.
Start with your product brief.
Tell us the target country, animal species, product category, preferred format, positioning, pack size and estimated order quantity. Reference products can help explain your idea, but final specifications must be agreed for your project.
Define the product and review samples.
Discuss the available product options and development requirements with our team. Confirm which formula, packaging and testing work is included in the proposed scope. Review the sample against agreed criteria before approving the next stage.
Agree the commercial and documentation requirements.
Use the sampling and lead-time policy below as your starting point. Confirm final specifications, payment and shipping arrangements in a written project quotation.
Plan for your destination market.
For Southeast Asia and the Middle East, identify the specific destination country and local importing entity. Share label languages, ingredient restrictions, documentation requests and any product registration requirements with our team. A product or facility document should not be treated as automatic approval in every market.
Approve the details before production.
Confirm the product specification, approved sample, artwork version, packaging, required records and shipment terms in writing. Use our quality discussion checklist.
Ready for a focused discussion?
Read the buyer guides, browse products or send your product brief.
Documented OEM/ODM workflow
Our pet food catalogue sets out eight project stages: consultation, formula development, sample approval, physical and chemical analysis, trial evaluation, mass production, packaging, and shipping. Trial evaluation includes palatability and performance review. The scope, acceptance criteria and responsibilities for your selected product should be agreed before work starts.
Kibble shapes and packaging support
The catalogue presents round, square, pillow, bone, fish, mini-triangular and clover-shaped kibble, with custom sizes available for discussion. Final dimensions and feasibility depend on the selected formula and production requirements.
Packaging support includes custom packaging design, private-label presentation, production based on your own approved artwork, and packaging-material selection according to product positioning, functionality and cost.
Grain-free, fresh-meat and freeze-dried-mixed food options are included in the catalogue. Organic-positioned options are available for discussion only subject to ingredient certification and destination-market requirements; this is not a claim that all products are organically certified.
MOQ, samples and production lead times
- Flexible MOQ: Existing products have no single fixed minimum across the range. Confirm availability and quantities for your selected product. Custom packaging requirements are quoted separately.
- In-stock pet food samples: Up to 2 kg is free when stock is available. Shipping costs and the responsible party are agreed by both sides before dispatch.
- Custom pet food sampling: The sampling fee is CNY 3,000, credited against the product payment when an order is placed.
- Pet supplement sampling: Custom sample runs start at 100 bottles. Confirm the sampling price and specification with our team.
- Production lead time: Estimated at 15–20 days for pet food and 15 days for pet supplements, starting only after the deposit is received and both the formula and packaging are fully confirmed. Shipping transit time is separate.
- Custom packaging: Minimum quantities depend on material, printing and finishing processes, and the packaging supplier. Confirm the packaging specification and quantity before artwork approval.
Request a product-specific quotation with your target market, product format and packaging requirements.
Extruded pet food formula references
Use a formula reference when requesting ingredients, analysis and a quotation. Dog formula references: 210070, 21007, 210015, 21003, 210072, 210022, 210031, 21001, 210066, 2100D2Y, 210063, 210012D and 210062. Cat formula references: 2100D3C, 210057, 210056, 2100D3Y, 21005, 2100D3M, 210051 and 210027. Codes are distinct products, not interchangeable specifications.
Supplement formats and export carton examples
The OEM range includes soft chews, hard chews, 60 g nutritional paste tubes and 50 ml nutritional liquids. The following are series-specific packing examples from the supplied export carton sheet, not universal BenStarPet specifications or minimum order quantities.
| Series / format | Unit pack | Units per carton | Carton weight | Carton dimensions (mm) |
|---|---|---|---|---|
| 花半两 / soft chews | 240 g bottle | 24 bottles | 7.1 kg | 400 × 300 × 250 |
| 花半两 / listed hard chews | 60 g bottle | 192 bottles | 17.5 kg | 450 × 450 × 310 |
| 花半两 / listed pastes | 60 g tube | 200 tubes | 16.5 kg | 360 × 310 × 360 |
| 依维龙 / soft chews | 90 g bottle | 36 bottles | 3.5 kg | 327 × 327 × 270 |
| 依维龙 / listed hard chews and pastes | 60 g bottle or tube | 36 units | 2.3 kg | 327 × 327 × 270 |
Confirm the selected SKU, packaging version and shipping weight basis before freight booking. Bespoke packaging can change carton quantities and dimensions. Request a packing specification for your project.